Refuse to Be Invisible!

Digital Mobilisation &
OOH Campaign



Feb 2026

  • Graphic design and artworking
  • Email marketing
  • Digital mobilisation campaign strategy
  • Copywriting
  • Web design


Refuse to Be Invisible! is a bold, unapologetic digital campaign from LGBT Foundation that unites visibility, empowerment, representation, and safety into one cohesive movement.

In a time where many LGBTQ+ people are feeling less safe to be visible and going back “in the closet” due to the rise of hate crime and the far right, this campaign encourages queer communities and allies to take small but meaningful actions to prevent the erasure of queer visibility.

I led on the design and delivery of this cornerstone campaign, inspired by our Vote with Pride work from 2025, building out the webpage, crafting a compelling advocacy narrative through an 8-part email marketing journey, designing almost 30 billboards broadcast around the UK in early April ahead of local elections, and project managing wraparound content including organic social, collaborations with celebrities and influencers, and voter engagement comms.