The Apartment
London Fashion Week influencer event space
2015 - 2018
Branding -
Creative direction and visual merchandising -
Print design and production -
Packaging, POS and signage -
Event coordination -
Project management -
Client management
Photos by Kris Atomic and Derek Bremner for The Apartment
Between 2015 and 2018 I assisted on the design and production of six seasons’ Apartments, creating all print materials, graphics and signage, as well as leading the social media strategy and working on marketing activations for partner brands. In later seasons I became responsible for the creative direction of spaces and producing content for sponsors.
Beyond my creative work, I took an active role in day-to-day operations and hospitality, running our programme of talks, presentations and workshops and managing client and stakeholder relations.